True North Sports & Entertainment Ltd. today announced it has entered into a long term partnership renewal with Centerplate, leader in live event hospitality. Winnipeg’s MTS Centre is home to top concerts, the NHL’s Winnipeg Jets and high profile gala events.
Building on a successful 10-year relationship with True North Sports & Entertainment Ltd. in the MTS Centre, Centerplate will continue offering event catering, retail food and beverage sales and hospitality services for all general admissions areas, premium clubs and suites, and special events.
Beyond food and beverage offerings for fans in the 15,004-fan facility, Centerplate has also recently enhanced premium dining menus and launched a variety of permanent and signature hospitality concepts at the MTS Centre, such as “Local 204,” featuring all-natural burgers, signature poutine, and other tastes of the region. Centerplate is a proud supporter of the Buy Manitoba program, which supports Manitoba food producers.
“It has been our honour to serve as the hospitality partner at the MTS Centre since the facility opened its doors in 2004,” said Craig Vidal, Centerplate’s General Manager in Winnipeg. Ashton Sequeira, Regional Vice President for Centerplate echoes this , “Our entire team is completely focused on making it better to be there for fans and the community through local sourcing and partnerships, great service, and a commitment to quality across the entire hospitality experience.”
“Continuing our affiliation with of one of the world’s top concession and food services provider allows True North to focus on the growth of our sports and entertainment business”, said Kevin Donnelly, Senior Vice President of Venue & Entertainment, MTS Centre. “This partnership has assisted in creating countless customer interactions—from providing our famous Jet Dogs to hockey fans or popcorn and candy floss to smiling faces at our family events, to the fine dining and cuisine featured in our suites and restaurant. Centerplate’s consistent commitment to excellence and elevating the sports and entertainment experience in Winnipeg was worthy of being rewarded with this long term renewal.”
In preparation for the 2014/2015 NHL campaign, Centerplate and True North Sports & Entertainment Ltd. have partnered to enhance the guest experience by offering more fan-driven amenities throughout the building.